Apple Sees Massive Mac Market Share Growth

Apple has been seeing record Mac sales for quite some time now and as expected, the company’s platform has been slowly but steadily gaining market share. While the Cupertino company may only have a tiny fraction of the entire worldwide market at the moment, its growth is unparalleled.

iPods, iPhones, the ‘Get a Mac’ campaign and even the latest Mac models themselves have all generated so much buzz that Apple’s mindshare has grown dramatically over the past year. Not surprisingly, this buzz as well as the halo effect have had a major impact in attracting new business to Apple. Read more